Black voters and grassroots organizing help shape N.C. Primary
Last night’s primary election in North Carolina was a clear reminder that community engagement and grassroots organizing continue to shape the direction of our state. It also underscored the undeniable power of a unified Black community, which continues to play a decisive role in shaping elections and advancing leadership that reflects the priorities of OUR communities. No one should take the Black vote for granted, especially incumbents who think their misdeeds in Raleigh can be hidden from their district.
Advance Carolina congratulates the candidates we endorsed who secured victories in their primary races: Roy Cooper (U.S. Senate), Valerie Foushee (U.S. House N.C. District 4), Alma Adams(U.S. House N.C. District 12), Raymond Smith (U.S. House N.C. District 3), Rev. Dr. Rodney Sadler (N.C. House District 106), Rodney Pierce (N.C. House District 27) and Satana Deberry (District Attorney – Durham).
The race in the 4th Congressional District drew national attention and significant spending. Outside groups spent over $4 million on advertising and messaging — making it one of the most expensive primaries in North Carolina history. Any investments made in our elections should be grounded in community and sustained efforts that inform, engage, and empower voters in every election cycle. Election outcomes should be shaped by the voices and priorities of local communities.
Grassroots organizing across North Carolina
Over the past several weeks, our team has been on the ground across the state — connecting with OUR communities, listening to what matters most and helping voters make a plan to participate in the primary election.
Together we:
- Knocked 76,362 doors across 23 counties
- Made 267,052 voter contacts through traditional phone banking and our Emerging Voter Program
These conversations are about more than a single election. They are about building long-term civic participation, strengthening community voice and preparing for the critical election ahead.
Over the past year, we also led an accountability campaign across our digital platforms, including district accountability town halls and coordinated advocacy at the North Carolina General Assembly through our policy network, generating over 11,600 views.
As we look toward the general election this November, Advance Carolina will continue investing in the relationships and organizing that bring us closer to the people.